My 2024 Black Friday Campaign Made $158K—Now You Can Steal It
free: Black Friday CASE STUDY
Get access to the complete, unfiltered debrief of my record-breaking “5 Days of Deals” $158K Black Friday campaign. If you’re serious about making Black Friday your biggest revenue event of the year in 2025, this is your ultimate roadmap.
MEET YOUR NEW BLACK FRIDAY BFF
hey, I’m GEMMA
I’m the founder of Black Friday in a Box and the creator of the "5 Days of Deals" strategy. Since 2019, thousands of digital business owners have used my method to generate anywhere from $2K to $94K in a single week—and I’ve turned it into a repeatable system that works year after year.
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WHAT'S INSIDE?
The full spreadsheet with day-by-day sales breakdowns, offer performance, email stats, and conversion data from my $158k week
A detailed video walkthrough where I unpack every step of the campaign—from strategy to execution to post-sale insights
Advanced takeaways and the changes I’m making for an even more successful campaign in 2025