I’m thrilled to bring you Jason Zook, cofounder of Teachery, the online course platform I’ve used for years to run my business. Jason has a unique approach to the online business world—one that’s refreshingly simple, effective, and, yes, a bit unconventional. In today’s episode, Jason walks us through his story, starting with his “I Wear Your Shirt” project back in 2009, to his new “done-for-you” course strategy in the evolving digital space.
We dive into why Teachery stands out among course platforms (spoiler: it’s not an all-in-one), the big move to lifetime pricing, and why focusing on ONE offer has been a game-changer. Plus, Jason shares his predictions for 2025, what he sees changing in online education, and why a “done-for-you” approach will be key to future success.
What You’ll Learn:
- Jason’s entrepreneurial journey from “I Wear Your Shirt” to Teachery
- How Teachery differentiates itself in a crowded course platform space
- The shift to lifetime pricing: why it works and what you should know
- How simplifying your offer can skyrocket your business
- The importance of AI and “done-for-you” tools in 2025
- Why shorter, bite-sized content is winning in the online space
- Jason’s insights on building customer loyalty through genuine support
Resources Mentioned:
Your Next Steps:
- Programs to Work With Me
- Tools I Use to Run My Business
- Follow My Behind-the-Scenes on Instagram
- Launch Your Course (Free Class!)
- Build Your Evergreen Funnel
Click ‘play’ to listen:
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