Ep123: Building an evergreen funnel? Understand these 3 things first.

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Gemma

I'm your OG business coach who teaches marketing and AI to personal brand entrepreneurs. After over 19,000 students and 10+ years in online business... I have things to say. 

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Want to build an evergreen funnel to sell your course more consistently?

I have been using evergreen funnels in my own business since 2017 to sell my online courses. I have tested it all – the good, the bad, and the icky. 

We’re diving into some math in this one. Understanding some of these numbers will make you feel a heck of a lot more confident with your own funnels. 

In this episode I’m going to share with you

  • My own conversion rate for a funnel where I sell a $1k program
  • The difference between short and long term conversion rates (this is super important)
  • And how I’ve made a paid ads strategy work, despite rising costs 

Want to learn more about The Passive Project’s Evergreen Accelerator? Head here for all the details.

Click ‘play’ to listen:

Come for the business + AI strategies that actually work, plus the unfiltered BTS of running a company, wrangling kids, and living for the next trip (or Below Deck binge).

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