Ep52: Killer Lead Magnets to Grow Your Email List

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Gemma here.

I'm your OG business coach who teaches AI and marketing to online entrepreneurs. With 20,000+ students, 12+ years in online business, and 7-figures/year in revenue... I have thoughts to share! So glad you're here. 

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I love email marketing. I will shout it from the rooftops to entrepreneurs any time, any place. 

Having a VIP list of subscribers who open my emails, trust me, learn from me, and ultimately buy from me, is the backbone of my business. It’s where I focus most and spend time growing and cultivating my audience.

But how can you get people to actually hop onto your email list?

Nobody is going to hand over their email address for a boring newsletter. 

You need to give them an amazing reason to subscribe.

And that’s where lead magnets come in. It’s basically a bribe: Give me your email address and I’ll give you this cool, valuable thing for free! 

In this episode I’m going to share some of the best lead magnet ideas out there. These are things that have worked for me and my students, and have resulted in tens of thousands of new subscribers. 

Dive into this episode to learn what makes a killer lead magnet. And get ready to leave with a bunch of ideas to get your email game on point. Let’s roll the tape! 

Click ‘play’ to listen:

Ep52: Killer Lead Magnets to Grow Your Email List

ABOUT THE AUTHOR

Gemma Bonham-Carter

Gemma Bonham-Carter has been making money online since before Instagram hit your phone—becoming a go-to expert in online courses, email marketing, and now AI.

She's the founder of AI All Stars and the popular annual summit AI Unlocked, and has helped over 20,000 entrepreneurs build profitable businesses that leave room for a life they love. When she's not teaching entrepreneurs how to work smarter with AI, you'll find her on the sidelines of her kids sports games, planning her next travel adventure, or enjoying a flat white at whatever café she's discovered this week.


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