Episode 196 | Secrets to Doubling Your Sales in One Week – Interview with Katelyn from Virtually Everything

Hi! 

Gemma here.

I'm your OG business coach who teaches AI and marketing to online entrepreneurs. With 20,000+ students, 12+ years in online business, and 7-figures/year in revenue... I have thoughts to share! So glad you're here. 

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Want to know how to turn your seasonal sales into revenue windfalls? In today’s episode, I’m chatting with Katelyn from Virtually Everything LLC, a direct sales support business. Katelyn has been using my *Black Friday in a Box* strategy for two years and has doubled her monthly revenue during those key weeks.

If you sell products in the $50-$300 range, this case study will be totally up your alley! 

Katelyn shares how she went from earning $5,000 a month to doubling her income with strategic Black Friday offers. We also dive into her process for creating exclusive products, building anticipation, and making her customers come back year after year for these special deals. She is about to run her 5th “5 Days of Deals” campaign and has a lot to share! 

If you’re wondering how to leverage Black Friday sales to boost your bottom line or run successful seasonal promotions in your niche, Katelyn’s story is packed with actionable tips.

What You’ll Learn:

  • How Katelyn doubled her monthly revenue during Black Friday week
  • Why she now runs *two* deal weeks every year (and why they both work)
  • The power of exclusive products to drive customer excitement
  • Why Katelyn didn’t need a bigger email list to generate more sales

Resources mentioned:

Click ‘play’ to listen:

Come for the business + AI strategies that actually work, plus the unfiltered BTS of running a company, wrangling kids, and living for the next trip (or Below Deck binge).

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