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What are the two numbers you should really care about as a digital product based business owner? What data should you be tracking in order to really move the needle in your business? How can you have a data-driven mindset, and stop making emotional decisions in your business? In this week’s episode we are tackling…
Wondering how to get started with ads in a way that doesn’t feel intimidating? Want to know a secretly used ads strategy that basically lets you build your list for FREE (and fast)? Interested to hear what DOESN’T work when it comes to paid ads? We are covering all of that – and more –…
Ahhh, 2019. A year of major pivoting for me. Both of my online businesses look radically different than they did on January 1st. And although the road was bumpy, I am SO glad to be exactly where I am right now. From stopping sponsored posts, closing up my online shop, changing my core niche, retiring…
Are you stuck in that 9-5 day job that you really aren’t loving? Our guest on today’s show is Luisa Zhou and that her reality too. She had created an incredible engineering career for herself and then felt trapped. After testing out multiple business ideas, Luisa finally landed on the right one that allowed her…
You know you have to launch your products, but you don’t know where to start or what is actually involved in a launch. When do you start talking about your product? How do you build anticipation? What can you do to get people to actually hit that buy button on your course, membership, or other…
Want to get in on the Black Friday Cyber Monday buying frenzy? Ready for a sizeable cash injection into your business? Want to validate some digital product ideas you’ve had and see if they are offers that your audience actually wants? In today’s episode of The Passive Project Podcast, I’m sharing my Black Friday Cyber…
